Kitsune 狐 is "fox" in Japanese. Fox is also a slang term denoting a sexy/attractive woman.
Kitsuke, written 着付け, is kimono dressing; written as 気付け, it means encouragement.
In Japanese Folkore, foxes have supernatural powers,
such as the ability to shapeshift. Folktale foxes will often take on the form of gorgeous women wearing lavish kimono.
Basically, I'm making a tortuous pun about encouraging people to do kitsuke (wearing kimono)
because I believe that wearing kimono can transform one into a supernaturally sexy and elegant creature.
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